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What Makes a Product Launch Successful - Jason Anello

Ogladaj Czas: 3:04

In Chapter 12 of 20 in his 2012 interview, creative director Jason Anello answers "What Does It Mean to Successfully Launch a Produce?" Anello references author Seth Godin and his insistence on shipping a product so consumers may touch and experience the product. Anello defines launch success by ...

How to make a modem fan into a fan

Ogladaj Czas: 1:29

Drew Mather's Webcam Video from May 25, 2012 04:42 PM

How to Make Consumer Experiences More Memorable - Jason Anello

Ogladaj Czas: 2:54

In Chapter 13 of 20 in his 2012 interview, creative director Jason Anello answers "How Do You Create More Memorable Consumer Experiences?" Anello notes this is wholly based on understanding your audience and learning what drives them. He puts this in context of a Sungevity ice cream truck he build ...

How to Be Confident When Presenting New Ideas - Jason Anello

Ogladaj Czas: 1:36

In Chapter 14 of 20 in his 2012 interview, creative director Jason Anello answers "How Do You Create Hope and Dispel Fear When Introducing New Concepts and Ideas?" Anello takes the approach that no matter what gets presented there will be sides taken. He finds it is less about taking a particular ...

The Humbling Experience of Building a Company - Jason Anello

Ogladaj Czas: 3:50

In Chapter 15 of 20 in his 2012 interview, creative director Jason Anello answers "What Has Been the Most Humbling Experience to Date Building Your Company?" He is amazed the amound of work required building the business foundation at Manifold Partners. From business development to operations, ...